Positioning Services Product Marketing Manager

Job Locations CA-AB-Calgary
Job ID
2024-2680
Category
Marketing
Type
Permanent Full-Time
Company : Name
NovAtel

Overview

Hexagon Autonomy & Positioning, a division of Hexagon AB, is looking for an experienced product marketing manager to champion and grow new enterprise positioning service products for target markets including autonomous driving, industrial robotics and other autonomy applications. If you are passionate about leveraging precision GNSS technology into autonomous applications, and you are looking for an exciting new challenge, then this is your opportunity to be part of the team that develops industry leading correction data products for our high tech, B2B customers at the forefront of autonomy applications.

 

As a Product Marketing Manager, you will establish and execute product strategy for enterprise positioning service products, develop new business models and bring products and services to market that expand our already diverse customer base. You will work closely with other product and segment managers within the organization to define and execute go to market strategies for our enterprise positioning service products that will drive growth in recurring revenue for Hexagon Autonomy & Positioning.

 

The Location: Hexagon is a global company with offices around the world. This position is based in Calgary, AB

Responsibilities

As a Product Marketing Manager, you will be responsible for:

  • Conducting market analysis by gathering information on customer needs, market trends and the competitive landscape from market research and company stakeholders to identify business opportunities for enterprise positioning service products.
  • Creating business model and pricing strategies for new enterprise positioning service products, in coordination with market segment owners, that drives recurring revenue.
  • Working with market segment owners and marketing communications teams to clearly articulate the product value proposition and go to market strategies for enterprise positioning service products.
  • Analyzing and reporting KPIs for enterprise positioning service products to drive financial growth and profitability and evaluate the effectiveness of marketing initiatives.
  • Empowering our sales team by providing them with the necessary training materials to effectively sell the product. This includes creating sales guides, presentations and user case studies.
  • Travel including regional and international customer visits to understand customer challenges and future needs and attending tradeshows and conferences to represent Hexagon’s Autonomy & Positioning division.

Qualifications

Must-have:

  • Technical degree in relevant discipline (Engineering, Geomatics)
  • 3+ years of business or product marketing experience
  • 5+ years of product management experience in GNSS, Software as a Service, autonomy, or related technology industry
  • Attention to detail, but balanced with a high-level overview
  • Excellent verbal and written communication skills in English
  • Passion for products that are easy to use

Key Success Factors:

  • Self-starter who is motivated by both technology and solving customer problems
  • Well spoken, organized and technically adept; can understand different technical and business audiences and communicate complex topics for any audience
  • Can easily adapt to a changing environment with multiple priorities
  • Strong business acumen
  • Focus on continuous learning
  • “Out of the box” thinking

Not sure if you meet all the qualifications for this role? Let us decide! At Hexagon, we are committed to a diverse and inclusive work environment. If you’re excited about the opportunities this role could bring, we encourage you to apply. For any questions about the role or our company, please email our team at hrrecruitingteam.ap@hexagon.com and we will be pleased to follow up with you. Please do not send cover letters or resumes to this address.

 

The Company: Hexagon is a global leader in digital reality solutions, combining sensor, software, and autonomous technologies. We are putting data to work to boost efficiency, productivity, quality, and safety across industrial, manufacturing, infrastructure, public sector, and mobility applications. You’ll be joining over 24,000 people in 50 countries on the leading edge of your field. 

 

This position is with Hexagon’s Autonomy & Positioning division, a global technology leader, pioneering end-to-end solutions for assured positioning and autonomy on land, sea, and air. Our work touches every aspect of life, from sustainability on Earth to enabling autonomy. Come see why we are recognized as one of Alberta's Top 75 Employers since 2020!

 

Applicants who require accommodation in the job application process may contact Human Resources at hrrecruitingteam.ap@hexagon.com

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